White label web design for values-led creatives

Your behind-the-scenes partner in creating sustainable websites that are better for people and planet.

Support that feels seamless, strategic, and genuinely collaborative

When you bring Whale Tail Digital into a project, you’re not just outsourcing a task – you’re adding a trusted, values-aligned web partner who’ll help you deliver exceptional digital work without the overwhelm.

Whether you’re a brand designer, copywriter, content strategist, VA, OBM, SEO specialist, creative studio, or another WordPress designer looking for extra support… you don’t have to build websites alone.

I’ll handle the tech, strategy, sustainability, and UX so you can focus on the parts of the project you do best.

Why collaborate with Whale Tail Digital?

A smoother project. A lighter footprint. A result you’re proud to put your name on.

Here’s what you can expect when we work together:

Sustainable by default

Every website I design or build is optimised for speed, accessibility, lean performance, and a lower digital carbon footprint. If sustainability matters to you or your clients, you’re in the right place.

Truly collaborative (no ego, ever)

I treat every collaboration as a partnership - not a hierarchy. Clear communication, aligned goals, respectful boundaries, and a "we're in this together" attitude come standard.

Strategic thinking you can rely on

This isn't a “pair of hands” situation. I bring UX, accessibility awareness, sustainability, and technical strategy to the table, so your project is stronger from the ground up.

Transparent processes and quoting

You’ll always know what’s included, what’s needed, and what’s possible. Fees are fixed per project - enquire for white labelling rates.

Clean, reliable WordPress builds

Elementor, performance optimisation, custom templates, easy handovers - your clients will actually be able to update their site without breaking it. (A very common worry and an easy one to put to rest!)

Values-aligned partnership

I only take on projects that do no harm, honour ethical marketing principles, and align with social and environmental responsibility. If that’s how you work, too, we’re already a great match.

How we can work together

These are the collaboration types I offer most often – but if you’re unsure where your project fits, just ask.

White label website design + development

Perfect for: brand designers, agencies, studios, VAs/OBMs

I design and/or build the website under your brand. You stay client-facing; I stay behind the scenes.

Whether you need strategy, design, dev (or all three), I’ve got you covered.

Design & dev collaborations

Perfect for: designers, copywriters, SEO specialists

We co-create, working together to deliver a seamless client experience.

You hold your lane; I hold mine. The client gets a unified, intentional digital result.

Eco-optimisation subcontracting

Perfect for: anyone whose client has an existing WordPress site that needs a performance makeover

Done in a VIP sprint style, I spend a focused day optimising the site for load time, carbon footprint, UX, and accessibility best practice, all while you remain the primary point of contact.

Who this is for

If your work complements mine – and you value ethical, thoughtful, sustainability-led digital experiences – we’re probably a perfect fit.

my non-negotiables (so you always know where I stand)

To make sure we’re aligned from day one:

Your clients must be values-aligned (or at least sustainability-neutral).

I don’t work with fossil fuels, mining, gambling, fast fashion, predatory industries, or organisations causing environmental or social harm.

Clear scope, clear communication, and mutual timeline commitment are essential.

My process and tools keep things streamlined, so I don’t work inside someone else’s messy system.

Every site I build is sustainable by default – that’s non-negotiable.

Add in showcasing the build on my website etc

What we can create together

A few project examples to give you a sense of what’s possible:

NRM organisation website rebuild
(collab with Jess @ PiPSQUEAK Services)

Rebuilt an existing website in Elementor
Improved UX, corrected branding inconsistencies, and created reusable templates
Introduced more user-friendly layouts, including new project carousels
Achieved a 73% reduction in carbon emissions (E → B carbon footprint grade)

Client feedback: easier to update, on-brand, better user experience, far more functional

Solar company one-page website
(white label with The Kajabi Weapon)

Full strategy, UX, design, and development
Rebuilt from scratch for clarity, speed, and user impact
Reduced homepage size by 99% (26MB → 0.2MB!)
Improved carbon footprint from F → A grade
Fastest, leanest, most planet-friendly build I’ve ever done

Client feedback: They loved the upgrade!

Pricing and availability

Because every collaboration is unique, pricing is always created after a short discovery call.

No prices are listed on this page because the fit matters more than the figure.

FAQs for collaborators

Are you fully white label?

Absolutely – if you want me to be. I’m flexible: fully white label, co-branded, or somewhere in between.

Will my client be able to edit the site after handover?

Yes! Clean structure, custom templates, and easy editor panels mean your client won’t need a tech degree to update their site.

What if my client’s branding isn’t fully accessible?

I’ll do everything I can within brand constraints, and I’ll tell you what’s possible, what’s not, and what’s recommended.

Do you stick to timelines?

Yes, as long as the scope is clear and all parties stick to agreed responsibilities. If delays arise, I communicate early and clearly.

Do you work internationally?

Yes, but all pricing is in AUD.

Can you talk directly with the client?

Totally up to you. I can stay backstage or show up as part of your team.

Let’s create something intentional, ethical, sustainable

If you need a silent partner, a strategic collaborator, or a sustainability specialist on your project, I’m here.

book a collaboration chat

It may take a moment for the form to load. If it doesn’t, please access the form here.